How to structure a perfect pitch deck to get funded
Making a pitch can be nerve-wracking. But if you have a solid structure, you can present your business in a way that will intrigue and interest investors.
Mari Luukkainen
How your startup can use influencer marketing
Influencer marketing can be a great way to reach a larger audience and achieve your business goals. By following these tips, you'll be on your way to running a successful influencer marketing campaign.
Make €50K extra income with these 4 side hustles
This blog is one of my sources of more-or-less passive extra income. Here's my take on side hustle business and what's actually my combination of additional revenue streams.
SaaS growth hacks
Out in the big wide world, there are many SaaS growth hacks for you to discover. In fact, there is a massive variety of tactics that can be implemented. Though, this can often be far more confusing, and you may even overthink all of the steps.
There can often be
Growth hacking vs traditional marketing with a limited budget
Read on as we define growth hacking, give a brief history of the practice before diving into a comparison between growth hacking and more traditional marketing methods.
Guide to necessary startup marketing metrics: CAC, ROI & LTV
There are essentially 3 metrics you need to care about in the early days: CAC, ROI, LTV.
How to make your startup fundable (bootstrappers' guide)
It's rare that anyone will be as passionate about your startup as you are. Sure, you can sell people on your grand vision, but it's going to be challenging to secure buy-in unless you can back that up with cold, hard financials.
How I iterated buyer personas while scaling a B2C startup from €700K to €13M ARR
Buyer personas are never static but iterative! Let's take a look how one buyer persona become 3 major buyer personas while I was scaling B2C startup from €700K to €13M ARR.
How I turned $1000 /day user acquisition profitable in 24 hours
Turning a global B2C app startup's $1000 /day user acquisition budget profitable in 24 hours. Whiteboard video for premium members.
Early-stage startup funding: what to expect H2/2022
As reported by CB Insights, global funding for startups dropped by almost 25% between Q1 and Q2. Similarly, US startup funding dropped to $52.9 billion in Q2, making it the lowest quarter since 2020. But what does all this mean for early-stage startups during H2 2022?
Fewer deals, fewer