Marketing

Markdown vs Database for Programmatic SEO: Running the experiment on myself

Looking for the ceiling. Starting to think there isn't one.

Building a 100K+ page SEO machine with Next.js and Supabase

Programmatic SEO gets very interesting with database-driven templates with good caching.

Rebuilding Skene.ai’s content architecture for long-term authority

Turning the website into a promptable authority system instead of a collection of pages.

The future marketer is a technical prompter with access

Future of marketing is technical, prompt-driven, and built directly in the codebase.

Programmatic SEO + LLM link building

Here’s the practical breakdown of how I run it.

AI search (GEO) is just SEO with higher stakes

AI search uses authority signals to shape AI answers. Here’s how SEO, trust, and LinkedIn influence what gets quoted.

How I built (and evolved) product–market fit at Freska

How Freska built and evolved product–market fit by shifting ICPs from millennials to moms to high-income families.

AI didn’t kill your SEO. Your low-quality content did

Did AI kill it - or did you just ship crap at scale?

Vibe coding my way into SEO wins

Vibe SEO. Simple setup. Fast results. Vibe coded in 30 minutes.

I'm funding my COO's book

Unconventional marketing approach, I guess.